Speaking to CVG in a recent interview, Taylor mentioned how he believed that big budgets will lead to big sales in the PC market.
“In core gaming people see the PC as shrinking and see the RTS as the fad that past over the last ten years. (They say) the sun is setting on it, but StarCraft 2 brings it back in a massive way,” he said.
”People go ‘oh yeah, it’s simply an investment of publisher dollars’. Age of Empires Online will probably be successful and show that it’s about the investment being there. You know, build it and they will come - the Field of Dreams line from the Kevin Costner movie. There is so much truth to this statement.”
Taylor also mentioned that he witnessed a rising interesting in the demand for RTS strategy games even a few months before the release of Starcraft II.
”What I’m saying is that there’s a kind of chicken and egg thing here. Blizzard spends around $100 million-plus, so of course they’re going to do $300 million in sales.”
Interest in the platform has been waning amongst some of the big-name publishers out there, however some, like Microsoft and Treyarch, have pledged renewed commitment to PC gamers.
